Specialized Bicycles: Understanding ecommerce customer satisfaction KPIs
Podcast
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Luis Gerardo Torres
Europe Ecommerce Operations Manager
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In this episode we talked about:
- The differences between the Latin American and European ecommerce markets
- How to measure and gain a deeper understanding of customer satisfaction
- Why it’s important to decipher how you are delivering value and not just volume
Episode highlights:
[02:12] Lessons from working in physical stores
[03:48] Experience at Joma Sports
[05:56] Defining ecommerce replatforming
[07:57] When to consider replatforming
[09:38] Managing KPIs during replatforming
[12:03] Future of customer experience in ecommerce
[17:17] Ecommerce challenges for 2024
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