Ecommerce expert Jeff Hanson: Enhancing customer experience through omnichannel retail

[00:00] Intro

[02:48] Understanding the role of SVP of Ecommerce

[05:36] The importance of omnichannel experience

[07:47] Learning from the past: Retail evolution

[09:51] Tactical innovations for omnichannel success

[11:58] Leveraging data for customer insights

[16:41] The importance of integrated customer support

[18:34] Harnessing AI for better customer interactions

[20:22] Navigating the buying journey

[22:10] Crawl, walk, run: A technological approach

[23:30] Parting words of wisdom

[25:11] Understanding customer trends

[26:32] Staying humble in success

[27:03] Outro