Ecommerce expert Natalia Walicki of Cazoo: How to balance data with customer insight
Podcast
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Natalia Walicki
Former Product & UX Director of Ecommerce
In this episode we talked about:
- Delve into Cazoo’s unique approach to growth
- Explore what it means to be customer-obsessed
- Discuss balancing data-driven insights and customer-driven insights
- Shine a light on Cazoo’s culture around bugs and errors
Episode highlights:
[1:00] Career journey in product
[3:09] Building Cazoo: Digital car sales
[5:23] Customer obsession philosophy
[9:05] Data analysis and decision making
[12:18] Balancing customer insights with data
[15:25] Bug management and technical issues
[18:51] Tech debt vs feature development
[21:01] Improving ecommerce experience
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