Expert Perspectives

Expert Perspectives

Episode 59

Ecommerce expert Leo Griffin: How fast sites drive massive ROI

Podcast

Leo Griffin

GoDog Sports

In this episode we talked about:

The importance of building agile, responsive teams to be a really high-performing ecommerce company
How Hanesbrands managed to have some of the fastest ecommerce websites by using Adobe Edge Delivery
A few key trends that are emerging in ecommerce, including the rise of global value stream teams and the challenges of scaling agile practices

Episode highlights:

[00:00] Intro

[01:52] Digital strategy at scale

[02:51] Balancing innovation with operational demands

[05:25] The power of global value streams

[07:48] Scaling agile across large enterprises

[09:31] Navigating post-COVID consumer expectations

[12:24] Speed and business impact: A technical journey

[15:09] Speed: The unsung hero of ecommerce ROI

[17:38] Ecommerce trends and outro

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