The E-Commerce Toolbox

Expert Perspectives Podcast

Episode 27

How Brands are Shifting to Mobile-First Strategies

In this episode, Kailin Noivo is joined by Pahul Ahluwalia, Director of E-commerce at Apricot Clothing, to discuss:

  • How AI is fast-tracking the evolution of e-commerce
  • Why reducing the number of clicks it takes to make a purchase improves conversions
  • How to approach mobile-first e-commerce strategies
  • Balancing competitive pricing and profitability margins

To detect, prioritize, and resolve eCommerce errors with ease, click here to book a demo for Noibu’s eCommerce monitoring platform.

Read more in our blog

Pahul Ahluwalia on The E-commerce Toolbox

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