Expert Perspectives

Expert Perspectives

Episode 28

Ecommerce expert Adrien Levinger of FAV Solution: Mitigating data loss and friction during migration

Podcast

Adrien Levinger

Adrien Levinger

Founder & CEO

In this episode we talked about:

Defining your goals and selecting the right CMS for your company
How to avoid data loss and discrepancies by preparing well and taking an iterative approach to digital transformation
Why the aesthetics of your website may matter more than ever and needn’t have a negative impact on functionality
How to measure success differently depending on whether you’re optimizing a site for content or commerce

Episode highlights:

[00:47] Adrien's career journey

[03:21] Choosing the right CMS platform

[06:38] Challenges of selecting the wrong platform

[08:44] Managing migrations and data loss

[12:39] Importance of visual design in ecommerce

[15:14] Content vs. commerce-focused websites

[18:18] Challenges for D2C brands in 2024

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